Featured Campaign: La Capitol Federal Credit Union
Product TV Campaign

After developing a new brand for La Capitol Federal Credit Union, La Cap returned to Third Degree to promote their line of financial products. Of course, we wanted to faithfully follow La Cap's brand standards. We used atmospheric animation treatments, a splash of live-action footage mixed with layers of textures and photography, and a calm, reassuring voice.

Busy Life. Sweet Loan.

Script:

You're a busy bee...

Work, family, life.
Work, family, life.

And life takes, well... money,
honey.

So when you do need a loan...
get a great loan,
from LaCap.

With a rate that's low...
and not from a place that leaves you
feeling low.

Because life may be busy...
but it should also,
be sweet.

Visit I-Want-Great-Rates-Dot-Com.
LaCapitol Federal Credit Union.
Together we thrive.

Singing You Home

Script:

A house just isn't a home...
unless it's the right fit.

At LaCap
it's why we won't sell you on a home loan,
that's not the right fit either.

As a credit union
we're more than affordable,
we're honest,
and will say, be wary those who are not.

Because if we can save you money,
keep you safe,
and get you in that place you will call home?

Well, now.
That's something to sing about.

Honest. Affordable. Home Loans.
Visit I-Want-Great-Rates-Dot-Com.
LaCapitol Federal Credit Union.
Together we thrive.

The Facts of Life

Script:

You might think the facts of life,
are about the birds,
and the bees...

but a pretty important fact
is that a not-for-profit credit union, like LaCap,
has lower fees.

So the harder you work
actually equals
the more you bring home...

and the less you give
to someone else,
that's looking to gain.

Low Fees.
Really they're just the beginning,
of how we help you thrive.

Visit I-Want-Great-Rates-Dot-Com.
LaCapitol Federal Credit Union.
Together we thrive.

>>See our previous La Capitol Featured Campaign

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